Coffee Chat: Kill the Focus Group
You’re Invited: The Market Research Revolution Sessions
Upcoming Session: Kill the Focus Group
This session we discuss what research can teach us when we learn to watch instead of ask.
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The Market Research Revolution Sessions is a new series hosted by Amy Graglia, PhD, founder of Novi Research and a leading expert in emerging markets and trends.
Amy has advised some of the world’s most recognized organizations—including Google, Facebook, WhatsApp, Stanford, the NFL, Fox Racing, and CrossFit—on how to recognize market shifts and pivot strategies to meet them. She also works with Los Alamos National Labs, guiding scientists developing cutting-edge technologies on how to successfully bring their innovations to market.